S5E7 An Interview with Katie Swindler, Innovation Design Strategist at AllState, author

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Katie Swindler is a human-centered design strategist with 15 years of experience. Originally educated as a theatre director, her creative approach combines storytelling and technology, emotion and utility to enable brands to connect deeply with consumers and fulfill real human needs.

Author of the book Life & Death Design, published by Rosenfeld Media in January 2022, which looks at what life-saving technology can teach us about designing for the human stress response. She’s an experienced presenter who has spoken on UX topics internationally at industry events such as SXSW Interactive, IXDA, 4A’s and PUSH.

In this episode, we talked about:

  • Katie’s role in Allstate
  • Duties as a head of design strategy for the Innovation Department
  • How did Katie start in design?
  • The transition from theater to design career
  • Katie’s book: Life & Death Design
  • And MUCH MORE

Links and Resources:

https://www.linkedin.com/in/katieswindler 

http://www.katieswindler.com 

https://twitter.com/katieswindlerux 

https://www.lifeanddeathdesign.com 

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